CLHIA-ACCAP

Life and Health Insurance in Prince Edward Island 2014 Edition

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Canada's life and health insurance industry has a substantial impact on the well-being of the people of Prince Edward Island. The industry provides a wide range of financial protection and income security products that are critical to protecting the financial future of some 110,000 Prince Edward Island residents. These products include individual and group life insurance, health and disability insurance, annuities, RRSPs, RRIFs and pensions. Life Insurance Ownership At the end of 2013, about 86,000 residents of Prince Edward Island owned $15.5 billion of life insurance, providing their dependants with financial protection in the event of their death. Total ownership across the country was almost $4.1 trillion. For Prince Edward Island residents with life insurance, the average amount of coverage per insured individual was $181,000 at year-end, compared with the national average of $189,600. For households with life insurance protection in Prince Edward Island, the average amount of life insurance owned per household was $351,000 — $22,400 less than the national average of $373,400. Of the life insurance owned in Prince Edward Island, almost $8.9 billion, more than half, was individual insurance. The remainder, nearly $6.7 billion, was group insurance. This corresponded with the national picture. Life Insurance Purchases People buy life insurance for many reasons, but mainly to provide financial protection for their families in the event they themselves should die prematurely. During 2013, $1.1 billion of life insurance was purchased in Prince Edward Island. This represented 0.3% of the $341.4 billion of life insurance bought by all Canadians. Of the 2013 total purchases in Prince Edward Island, 71% of new life insurance protection was bought on an individual basis — that is, by personal or family decision, usually through a life insurance agent. Purchases of individual life insurance totalled $788 million for the year. During 2013, about 2,800 individual life insurance policies were purchased in the province. The average size of new individual life insurance policies was $280,000 in Prince Edward Island compared with $309,400 in all of Canada. Group insurance purchases amounted to $323 million or 29% of the 2013 total purchases. New contracts, including transfers of coverage from one insurer to another (which shows some volatility from year to year), account for the majority (about 90%) of the group purchases, while increases in coverage under existing contracts make up the remainder.

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